Learn Math Bingo Games - November 28, 2009


Mathematics is that academic discipline that holds the most valuable place in our day to day lives be it organizing business or tax accounts or the mundane actives like managing the household finances. In a nutshell, teachers and parents are well aware of the value of mathematics in their child’s life. But to make the kids practice the same concepts of math again and again becomes a little taxing at times.

Thanks to math Bingo games, teaching math is no longer the difficult challenge it once used to be. There is an assorted range of math Bingo games on the Internet that covers all the concepts of this subject. The moment you key in the words ‘math Bingo games’ in any search engine, numerous Bingo sites will pop up offering math bingo games and facility to download it free without or with sign up.

Math Bingo games are very easy to play. Just click on any mathematical concept that you want to Bingo with. For instance, multiplication, addition, subtraction and division. You can also select math Bingo games according to the level of schooling of your child namely, kindergarten, first grade, second grade and so on.

Math Bingo games use regular cards for game play. But, instead of the random numbers on the card, there are numbers that are the result of various mathematical calculations. Let’s look at the Match Bingo game that shows a multiplication formula of 5X5=X. Your kid needs to calculate the value of ‘X’ and locate it on the card.

Teachers and parents can also create the cards for math Bingo games through the bingo card generator online  and distribute them among the students in the classroom, at the tutorials or at home. Isn’t this an excellent ‘play and learn’ method to teach kids the basics of mathematics?

How To Use Branding To Grow Your Business - November 22, 2009


Not only big companies or corporate names need to think about branding, this can also be applied to small businesses as well. Branding says a lot about you and your business, and this certainly true for a home-based, one person operation to a multinational company. This only means one thing, that having a good brand name or branding strategy can add a couple of figures to you sales. It doesn’t promise you to become large company overnight (no strategy will!), yet it will give you steady and visible results before you know it.

Your business, service or product’s most valuable asset can be it’s brand. It’s your corporate identity. An effective brand tells the world who you are, what you do and how you do it. It’s how your business is perceived by your customers. With a powerful branding strategy your company’s market position can actually be elevated. For example, you can go from “the low price leader” to “the top choice for professionals”. Once your brand has a high perceived value, you can charge a premium for your products and services well beyond what your competitors are charging. It’s even possible for your brand to dominate your niche.

Also, the value and recognition of your business, service, product and yourself determines marketing potential. Therefore, branding is a basic part of building your business. Clients, consumers and customers should always remember your name, products and services so they can easily refer it to others and this can also build loyalty for repeat transactions.

Here are a few tips that can get you started on how you can use branding to grow your business:

Develop Your Business’s logo – A good logo will give the first impression and fast recall of your company. One of the most important factors is to ensure that it doesn’t imitate any existing brand designs for copyright issues. It’s suggested to get a simple and catchy brand name that comes with a simple logo.

Develop Your Company’s Core Values – Review your company’s mission statement. If you don’t have one…write one. Your brand reinforces and supports your mission. Take a look at Pizza Huts mission statement and core values.

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Pizza Hut’s Mission Statement

We take pride in making a perfect pizza and providing courteous and helpful service on time all the time. Every customer says, “I’ll be back!”

We are the employer of choice offering team members opportunities for growth, advancement, and rewarding careers in a fun, safe working environment.

We are accountable for profitability in everything we do, providing our shareholders with value growth.

Pizza Hut’s Core Values: P.E.A.R.L.S

Have a PASSION for excellence in everything we do.

EXECUTE with positive energy and urgency.

Be individually and collectively ACCOUNTABLE for growth in people, customer satisfaction and profitability.

Find reasons to RECOGNIZE the achievement of others and have fun doing it.

LISTEN and more importantly, respond to the voice of the customer.

Think SAFETY first.

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Think about how their mission and core values are demonstrated in their brand. Think about their logo, advertisements, commercials, employees and management, fulfillment (when you place your order) and customer service. Get the idea? An additional word on fulfillment and customer service. Develop high standards of customer service so that clients feel that you’re always willing to go the extra mile to solve their problems. Remember that customers who get good customer service, come back and bring more customers with them.

Develop A Strong Public Image – Be consistent, it’s important that your business keeps a single character or appearance. This means having a consistent message, trademark, publicity and company values. You do this by integrating your brand strategies through your company at every point of public contact. This will help build company loyalty that will reflect to your customers. The internal workings of the company must always be in place and shouldn’t be changed. This will help build the company’s dependability and will connect powerfully with your clients. Developing a company image and strictly adhering to it will result in your customers appreciating your service as well as your employees. By letting the business stand for something that you believe in, more and more customers will start appreciating your brand building your reputation. And reputation is something that every business would like to have, yet only a few get.

A strong brand will also project an image of a large and established business to your potential customers. People usually associate branding with larger businesses that have the money to spend on advertising and promotion. Once you create an effective branding strategy, then it can make your business appear to be much bigger than it really is. An image of size and establishment can be especially important when a customer wants reassurance that you will still be around in a few years time.

A strong brand projects an image of experience, reliability and quality in your business. Many people see the brand as a part of a product or service that helps to show its quality and value. It’s commonly said that if you show a person two identical products, only one of which is branded; they’ll almost always believe the branded item is higher quality. Most people believe that a business won’t put their brand name on something of poor quality. Also branded businesses are more likely to be seen as experienced in their industry, products and services, and will generally be seen as more reliable and trustworthy than an unbranded business.

Develop Strong Marketing – Another good reason for developing a strong branding strategy is to make your sales force more effective and efficient. When your market recognizes your brand, you don’t have to spend a lot of time with new prospects explaining who you are, what you do and how you do it. Your brand already has already educated and built credibility with them. So now you can invest almost 100% of your time on sales rather than educating your prospects about your business.

Develop New Products And Services – Another way that branding benefits your business is that the efforts you make increasing your brand awareness, through promoting and marketing your brand to your target market, automatically transfers to ALL OF YOUR PRODUCTS AND SERVICES. This includes any new products and services that you roll out in the future. So, even when you’re promoting your brand, you’re also indirectly marketing all of your products and services. And this means that customers for one of your products and service will be more likely to buy other products and services from you as well.

Separate Yourself From Your Competition – The main reason for creating strong brand for your business is to differentiate yourself from your competition. A strong brand will deliver your message clearly, confirm your credibility, connect with your target market emotionally, motivates your prospective customers to buy and concretes their loyalty. So it only makes sense to understand that branding isn’t about getting your target market to choose you over the competition, yet it’s about getting your prospects to see you as the only one that provides a solution to their problem. Consider Jerry Garcia’s insightful statement:

“It’s not enough to be the best at what you do; you must be perceived as the only one who does what you do.” – Jerry Garcia

To be effective your branding must be strong, you must have a well defined strategy, your expertise and message has to be clear. Or you’ll get no results. For example, many years ago, there was only one local market. If you wanted to buy soup you simply went to the market and bought soup. Then came supermarkets with 6 different types of soup. If you didn’t recognize the other soups you’d most likely buy Campbell’s. Remember people buy brands not products and services. A brand promises the same positive consistent experience every time. Empowering you to buy with confidence and making your decision easy. So it was easy to make a buying decision. Yet now there are literally millions of companies on the internet locally, nationally and internationally. All competing for local markets in the US! So now powerful branding is even more important than ever before!

In closing, to succeed in branding you must understand the needs and wants of your customers and prospects. To effectively use branding to grow your business, you must invest the time in researching, defining, building and promoting your brand. When done correctly, your prospective customers will draw this simple conclusion, “I’d have to be an absolute fool to do business with anyone else except you…regardless of price”.

Oil and Gas Basics for the Mineral Owner - November 19, 2009


Basic oil and gas industry framework and knowledge for the mineral owner

Basic Mineral Rights

In America, we enjoy a broad range of property rights. One such right is mineral ownership on and under the land we own, ASSUMING someone before us has not severed the mineral estate from the surface estate. A legally binding title opinion is typically the only document that substantiates mineral ownership (at least with regard to earning income from the minerals, which is usually what matters). The complexity of such a title opinion can vary dramatically. In the 18th and 19th century, when land was originally deeded to individuals, the mineral estate naturally came with the land, and if it had not been severed since, remains with the land.

Learn the Basics of Oil and Gas

The majority of landowners are relatively disinterested in minerals, mineral estates, etc. until they open the mail and find a letter from an oil company proposing to lease their mineral rights. Then everything changes. Now they’re quite interested in learning a few things… which is the reason Oil and Gas Mineral Services Co. exists, to educate and serve America’s mineral owners. An oil company is interested in leasing your minerals because they have reason to believe that they can find oil or gas there.

The Oil Company (a.k.a. the Operator) Relationship with the Mineral Owner

To bring oil and gas reserves to market, minerals are leased by oil companies through a legally binding contract known as an Oil and Gas Lease. This arrangement between individual mineral owners and oil companies began prior to 1900 and still thrives today. Although there are numerous other important details, the basic economic structure of the Lease is this: in exchange for an “up-front” cash bonus payment, plus a percentage of the value of any production, the mineral owner grants the oil company the right to drill and produce. In some cases, no activity follows and the lease simply expires. However, a well may in fact be drilled. We’ll assume here that drilling is viewed as a good thing by all involved. After all, nobody will enjoy economic gain if nothing is done.

Drilling and Completion Activities

Assuming the oil company decides to drill, they may drill on your tract of mineral (and quite possibly surface) ownership. If you are a surface owner, the oil company will likely propose a drill site, notify you, and offer to pay for damages related to the surface use. Obviously, all parties should be guided by reasoned thinking as to the compensation for damages, road usage, pipelines etc. Both parties should remember that realizing economic gain from mineral production is accomplished by partnership between the mineral owner and the Operator. Drilling operations can vary from 10 days to 90 days, or even more in some cases. Completing the well (perforating, hydraulic fracturing, installing production equipment etc.) can take a similar period. Now, let’s say that we’ve made a well…

Producing Characteristics of Oil and Gas Wells

Oil and gas production is produced from what are commonly known as reservoirs. Production rates generally decline more rapidly in the early stages of a wells producing life. There are typically three types of natural drive mechanisms from which hydrocarbons flow through reservoirs: water drive, depletion drive, and solution drive.

One of the primary determinants of value for a producing well is its decline curve. A decline curve illustrates the production history of a particular well, and is also used to predict future performance. Now, the hydrocarbon must be sold.

Oil and Gas Marketing

In the majority of cases, a royalty owner’s (a mineral owner whose land has been drilled upon and hydrocarbons found, is now a producing mineral owner, commonly called a royalty owner) share of production is marketed and sold along with the working interest owner’s (working interest owners are those owners obligated to pay for the expenses of drilling and operating a well) portion.

The quality of produced hydrocarbons varies and has direct impact on its value. Oil gravity and sulphur content are the two most important characteristics affecting crude oil pricing. With natural gas, the MMBTU content and the amount of impurities have the most impact on the value per MCF.

Oil and Gas Measurement

Produced oil and gas is measured prior to leaving the well site, as required by law. The gross volume from which your royalty share is calculated is based on this measurement. Customary industry standard requires that the Operator verifies the measurements of the First Purchaser through a “check” meter for gas, or by rechecking (behind the First Purchaser) the levels in the oil storage tanks. With respect to the risk of you being “shorted” your properly due production, it is important to keep in mind that it is in your Operator’s best interest to insure proper product measurement.

Marketing Expenses (a.k.a. Deductions)

You may notice a column on your royalty check stub that contains deductions for making production ready for sale. Common charges are for compression, dehydration, and removing impurities from gas. Debate, often in court, has gone on for years as to the applicability of these charges.

Oil and Gas Pricing

Crude oil and natural gas are commodities, and subject to daily swings in their value in the marketplace. The New York Mercantile Exchange (NYMEX) is the primary market maker for pricing these commodities. The actual cash (or physical) price which royalty owners and oil companies receive is usually based upon a contracted price set each month.

The Tax Man cometh – Oil and Gas Severance Taxes and Ad Valorem Taxes

State governments levy a severance tax monthly when natural resources such as oil and gas are “severed” from the earth. Generally, the First Purchaser is responsible for collecting and accounting for this tax. This should be easily calculable, and match the deduction shown on your royalty check stub. County governments render and collect a yearly ad valorem tax on producing minerals in most states. Owners are usually billed annually.

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